Testing the hypothesis PT 2

Inside the boundary
Who is In: Amateur golfers
What the Need Is: Read the greens on putts
Why the Need Exists: To help lower scores on the greens Outside the boundary Who is Not: Golfers who are able to afford a caddy or other type of training aid What the Need Is Not: It's not something to make the putt for you Alternative Explanation: Some people just want to learn on there own What i found with these interviews were that the golfers i questioned all seemed interested in what i talked about but the one main concern was the idea was the affect it would have on pace of play.

Elevator Pitch

Solving the problem

The problem I saw was the ability to read green on the golf course while golfing. My app would take out the guessing work of how the greens break and help golfers lower there scores in a place where the scores add up in golf. During the use of the app it will show the golfer how to green breaks from their putt to the hole and a line that would work for the putt having hit the ball the correct speed. The sale would be the initial app itself then an add on for the line of the putt. Also courses could pay for advertising as well as companies such as supreme golf or golf now that are tee time websites. The income from this could help improve the technology in the app with constant improvements it could be a golfers best friend. This app is designed for golfers

Testing the Hypothesis

With currently working at a golf course currently,playing the game of golf, and having been working with the game of golf for the past 2.5 years i have seen and heard many things regarding the readings of greens to help with putting for amateur golfers. I see an opportunity for an application on the phone for golfers to use to help them read green just by using an app on their smart phone. It would be like a golf caddy in their pocket to help read greens and show them a line for their putts. Amateur golfers might like something like this to get the guessing out of one aspect of there game. While at work one day i had conversations with some of the people i see everyday coming into my golf course to play about having something like my idea. A majority of these golfers seemed to be highly interested in this idea and were asking me questions by the end of it. I asked these golfers if they would use this application, if they thought it was a good addition to the game of golf, have you heard of something like this, and do you think it would help them improve not only scores but how to read the green. All of the questions got positive feedback except if it was a good addition to the game. Some of the golfers thought that the app would initiate slow play. With that being a subject of discussion especially recently in the golf world I definitely have to take that into account to try and figure out a way slow play is taken into question with this.

Identifying opportunities

1. Regulatory changes

Because of the recent "outbreak" of illnesses contributed to vaping of collapsed lungs and so on the state of New York has just recently banned the sale and distribution of all flavored vape products. This mostly targets the youth demographic who are getting into vaping at a young age when it's supposed to be used as a tool for cigarette smokers to stop smoking. The nicotine in these products are getting kids addicted and with the flavors such as fruits and mint it taste good to kids so they start using these products and can't stop till something drastic happens to them such as a hospitalization. This effects the people who are truly trying to stop smoking in the first place and replacing the tobacco flavor with something such as mint.

https://time.com/5679762/ban-flavored-e-cigs-vape-new-york/

The strike that general motors is facing is alarming for all of Americans that are looking to purchase a car in America soon. This is coming after the union that represents these workers couldn't come to a contract agreement and these workers are striking to receive more pay. This directly affects consumers because lack of workers means lack of car production. Also the workers are striking because GM has been hiring temporary workers instead of full time employees so the company doesn't have to shell out the funds for benefits saving the company money but not allowing for workers to get jobs with these benefits they offer.

https://www.usatoday.com/story/news/nation/2019/09/19/gm-strike-uaw-health-care-general-motors-news-contract-update/2369041001/

2. Economic changes

Sports betting around the US has been a major talk recently. With states such as New Jersey joining Nevada legalizing sports betting, states are looking to legalize it for an added revenue to the state. But Florida governor recently placing long shot odds on this idea it's worrisome for people who want to enjoy the trill of betting on things they already watch. Also the legalizing of sports betting would take away the company's that participate in owning offshore sports betting books and websites that scam customers. It would be a win win situation with each state and it's population having sports betting legalized.

https://www.tampabay.com/florida-politics/2019/04/23/desantis-places-long-odds-on-florida-sports-betting-deal/

The world is a small place and everything is connected in today's economy. The recent attacks to Saudi oil facilities are rising gas prices in America and could keep rising to up to 25 cents per gallon. It would only be a short term increase but still an increase is an increase and it's always a worry when something like this happens. With US oil producing more oil than it did even a few years ago, it's keeping this situation down to a short term scare. With effecting the American gas prices since Saudi Arabia is the world leader in oil producing 6% of the worlds oil the entire world has been affected by these attacks.

https://time.com/5679719/gas-prices-saudi-oil-attack/

Forming an Opportunity

1. Publix joins Walmart, CVS, Starbucks in its request concerning firearms in stores

https://www.miamiherald.com/news/business/article234972037.html

This story is just pertaining to the nationwide outreach of these stores in their attempts to stop people from carrying there weapons on themselves when shopping at their stores. With the very much talked about subject of guns and mass shootings this request by these big stores will definitely divide America once again with these stores making this a protection issue while some people will claim it's political and not moral.

2. Lung disease tied to vaping on the rise; 5 killed, 1 in L.A.

https://www.sfchronicle.com/bayarea/article/Vaping-illnesses-double-to-450-including-57-in-14419493.php

This story is how vaping is causing hospitalizations and death in some cases and the numbers are rising. The problem is how vaping products are putting people in the hospital but reading through the article it shows how most of these cases are from vaping of products of THC not nicotine. With the rise of vaping in today's youth this is putting parents at even more a forefront to stop the outbreak of youth using these vaping nicotine products even though the hospitalizations are coming from people who using the products for THC. Now the legal vaping products are getting a bad look even though these mass hospitalizations are not from them but rather the THC products themselves.

3. Medical marijuana grower accused of tainting cannabis plants with ‘pesticides and other chemicals’ in Maryland

https://www.sandiegouniontribune.com/news/marijuana/ny-news-maryland-marijuana-pesticide-20180709-story.html

This story is about how a marijuana grower was tainting his stocks of marijuana with a number of chemicals that are very harmful to humans once prescribed and used. The problem with this is that marijuana is already a divided issue and when your see stories like this its only going to strengthen one side of the argument more. The growers, distributors and users all will face some sort of flake because of stories like this one that the weed is getting people sick. 

Forming an Opportunity

An unmeet need i see everyday especially working at a golf course is reading the slopes of greens. Average golfers have such a difficult time to tell how much your golf ball will break when you putt it. People today just have to practice and practice putting to see how much slope affects their golf ball and it has been that way since the invention of golf. A solution I can think of would be an app on your smart phone that accesses the camera you put it facing the hole on your ball marker and it reads the slope of the green from your ball marker to the hole to give you a better opportunity of putting the ball on the correct line to make the putt. I would say there is about a 50% chance that this opportunity exist within the average golfers world.


Interview 1
How long have you played golf?
17 years ever since I was a kid.
Is putting the hardest aspect of the game?
Yes along with chipping around the greens.
Do you read the putt before you putt or just get up there and hit it and move on?
I read it. It takes me a minute or two but it gives me the best shot at making the putt.
Do you practice putting?
Yes. Every time i go to the driving range during the week i try and make 30 putts in a row and also I warm up before a round with hitting putts as well.
Would you use an aid that read the putt for you?
Yes it would speed up my play and the play of others and hopefully lower my scores.

Interview 2
How long have you played golf?
I'm just getting into it this is only about my sixth month playing.
Is putting the hardest aspect of the game?
Hitting the ball straight. Whether that's driving, irons or putts and chips.
Do you read the putt before you putt or just get up there and hit it and move on?
I just hit it and move on. It takes me so long to get it up on the green i'm ready just to go to the next hole.
Do you practice putting?
Sometimes it just depends on the time i have.
Would you use an aid that read the putt for you?
Probably it would give me an idea on how much the greens move.

Interview 3
How long have you played golf?
60 years
Is putting the hardest aspect of the game?
It was when I was just getting started in the game but now with my age and body its distance.
Do you read the putt before you putt or just get up there and hit it and move on?
I take a quick look but its hard to bend down to see how the green looks.
Do you practice putting?
Only before I go out and play. I play three times a week at the same course so i feel like i know the greens here pretty well.
Would you use an aid that read the putt for you?
I don't see why not. At this point anything that would help me i would give it a try.


After interviewing these three people i believe that this opportunity exist even more now. Everyone seemed very interested in this idea and now i'd probably give this a 75% chance.   

My Entrepreneurship Story

After my mom and step-dad got married in 2006 they started an appliance installation company in Sarasota Florida. Throughout their time of business they had worked with Home Depot, Lowes, Best Buy and Sears. What the appliance retail stores would do was sell the appliances then contact my parents company for delivery and install. Sarasota being a wealthier county in Florida it was constantly developing so with new construction obviously brought new appliances therefore more business. During their time running this company my mom scheduled the routes while my step dad did the appliance installations himself. They developed their knowledge of how to do these things by working for a big appliance installer company and then decided they could do it themselves so they did. They ran this company really successfully for around five years before moving our entire family to Texas for a year.









Seeing my parents run a business really inspired me to take this class. Also I had to take this class for my major so two birds with one stones is nice. I hope i get some inspiration from this class to maybe become an entrepreneur one day in the future.